Origin Interactive

POC overview

Microsoft endeavoured to introduce a new way of searching the internet by using their latest Windows Presentation Foundation (WPF) technologies. This prototype was envisaged to showcase and demonstrate the strength of WPF as a desktop application used to search the net in a highly rich interactive manner with user experience being a high priority on their list. We worked closely with Microsoft and the WPF developers to deliver a highly innovative product which was presented to the Microsoft board.

We created an immensely interactive solution

We created an immensely interactive solution that pushed conventional search as we know it to a new level. Search results where split into three catagories; Sponsored, Bing results and user-generated content. This gave users the opportunity to filter through results and decide which journey they wanted to continue on.

We also created simple filtering tools and functions to filter content by geographical areas, timeframes, topics and conventional tag clouds. The purpose of this was mealy to give users diverse result and let them decide what information was valuable and important to them.

The 'wheel O love'

Based on a 'relationship' model, we invented this concept of the 'wheel O love'. The theory was to source and display addition search results that had any kind of relationship with the searched term or phrase. For example: If a user searched for 'Olympics 2012' the related results would comprise of results like, Credit crunch, London, Funding, Zune HD launch...