GRANDE INDUSTRIES Experimental brand designs
Founded in 2007, Grande Industries wanted to create a label that not only appealed to 'board riders' but also to other non-mainstream athletes. Their aim was to create a brand that offered something different, something diverse, something alternate to the typical labels that can be found in the extreme sports industry. There is no one design style associated to Grande, but instead, its unique style originates from the people who live the brand. Ideas are cultivated whilst enjoying a few beers round the fire, and manifest into carefully crafted grungy masterpieces.
The arsonist has oddly shaped feet
Scholars maintain the translation was lost many years ago, but in today's culturally diverse world the word 'Grande' means BIG. An ancient philosopher once described the term Grande as 'a large erection, one towering over all'. No one really knows what the meaning of the word represents, but is has been said that the people who obey this 'cult' are known to be rebellious, uncultured, uncouth, barbaric youths, that have no regard for old people in wheelchairs.
Facts & figures
Our involvement
- Research: Brand and design trends
- Competitor analysis
- Think, dream, conceptualise
- Sketch and explore ideas
- Design and tweak
- Present option to other rides
Our work